The goal
Small business marketing can be difficult, especially when you are trying to create TV commercials that stand out on local TV. Hank Carpet & Flooring asked us to create :30 TV spots that could also be repurposed for social media.
What we had to get right
We partner closely with every client, and a few things were non-negotiable here:
- Hank's is a family-owned business.
- They treat their clients like family.
- The brand needed to be modernized.
The result
We delivered three :30 TV spots, each with its own angle, plus an About video telling the history of the business for their website. Every spot was built to run on local TV and work on social.
